How to send broadcast SMS
Send a message to a group of customers at once. Pro and Premium plans only.
Go to SMS → New Broadcast
Available on Pro and Premium plans. Starter plan users will see a prompt to upgrade.
Choose your audience
Filter by: all customers, customers who haven't booked in X days, customers with a specific service type, or a custom list.
Write your message
Keep it under 160 characters for a single SMS. Use {first_name} to personalize. Preview shows exactly what recipients will receive.
Schedule or send immediately
Send now or schedule for a specific date and time. Best time to send: Tuesday through Thursday, 10am to 2pm in your timezone.
Review the send report
After sending, SMS → Broadcasts shows delivered, failed, and opted-out counts. Click any broadcast to see individual delivery status.
Frequently asked
How many people can I send to at once?
No limit on Pro or Premium. The system queues messages and sends them in batches to avoid carrier filtering.
Will this affect my monthly call/SMS count?
Broadcast SMS is separate from your call count. It does use SMS sends, which are unlimited on all plans.
Keep reading.
Other guides in SMS & Messaging, plus every other topic in the help center.
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